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Notes from the studio
Why Professional Copywriting Pays For Itself (Especially Online)
You know the feeling: you sit down to write your website copy, and suddenly your brain turns to mush. You know your business inside out, but getting it into words that sound confident (not salesy), clear (not vague), and actually make people take action is a different job altogether.
10 Website Tips That Help Customers Enquire and Buy
A customer lands on your website, looks for a delivery price or a phone number, then gives up because they cannot find it. That’s a useful place to start a website review. Before spending money on a new look, check whether people can actually do the things they came for.
Ongoing website support keeps your site working after launch
You know the pattern: the website goes live, everyone breathes out, and then it quietly slips to the bottom of the to-do list. A few months later you realise enquiries have gone a bit quiet, a customer says the checkout felt odd on their phone, or you spot a plugin warning you’ve ignored for weeks.…